Digital Executive

Full Job Specification

Key Channels: Social, Display & Search

 

The Role

 

You will report into a Senior Exec and Account Manager within the digital team. The role will involve working across Paid Search, Paid Social and Programmatic media channels with the main focus being Facebook and Google AdWords.

 

After on the job training and with ongoing support you will take full ownership of the day to day campaign builds, optimisations and management across paid search and paid social. You will be very hands on in paid search and paid social, building keyword lists, defining audience targeting, and copywriting. You will undertake the implementation of all digital tagging, trafficking and tracking for all channels for your accounts, as well as the digital reporting.

 

The role supports the Senior Exec with managing the full digital strategy. You will use insight tools for audience and market research and liaise with various media partners on planning and developing tactics. Alongside the Senior Exec, you will be responsible for delivering the account/channel targets and growth whilst ensuring quality control at all times.

 

As a digital specialist you will have exposure to clients via email, conference calls and meetings. We have a working framework including a digital handbook which includes daily campaign monitoring, weekly campaign optimisations and monthly finance processes. All reporting is created using our online reporting system which you will be response for updating and maintaining on a weekly basis.

 

Experience Required

 

  • A selection of Facebook blueprint and Google Skillshop courses
  • Advanced knowledge of Microsoft Office (especially Excel)
  • Work experience (ideally media agency)
  • Analytics (could be from mathematical academics) extracting insights from raw data

 

Key Skills

 

  • Fast learner with a strong work ethic
  • Numerical competency with attention to detail & conscientiousness
  • Communication skills (written and verbal)
  • Ability to work well under pressure & multi-task
  • Proactive & problem-solving
  • Adaptability, flexibility & can-do attitude

 

 

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