Digital Marketing Agency (Luxury Sector)
Central London
Digital Harbour is excited to be supporting a team of digital marketing experts, passionate about the world of luxury! This is an established agency with a London HQ and a thriving network of branches in other global locations.
The business helps high-profile luxury brands reach aspirational and affluent audiences through data, creative and media. Specialist digital channels as follows:
Digital PR
Creating content that can be blended across earned, owned and paid channels, using Digital PR as a tactic to help a brand stand out against competitors and enable positioning as a voice of authority, with people talking about the brand and keeping it at the forefront of their minds.
Social Media
Crafting performance-first strategies for brands by immersing the agency within the brand, utilising a creative approach and best in class social media practises and strategies, helping to elevate a brand on social media; organic and paid.
Influencer Marketing
To understand that success lies in matching the right influencers and applying outreach in the most appropriate way. Authenticity is at the heart of the approach.
Paid Performance Marketing
Across Paid Search, Paid Social, and Digital & Programmatic Buying. People-based marketing techniques sit at the core of strategy, building the right campaign around relevant audiences to connect with them in meaningful moments and deploy non-last click attribution models to help realise the effectiveness of all activity.
SEO
Using data-driven insights and an inherent understanding of the luxury market, the SEO team creates bespoke strategies dependent on business objectives. From technical to content SEO, organic traffic is increased and converted.
Web Design & Development
A website should be an extension of brand experience, replicating the feeling and journey a customer would encounter offline. A website will do more than function seamlessly. Luxury is more than the look and feel of a website; luxury is achieved within the experience.
Programmatic & Digital Media Buying
A team of omni-platform specialists activate Programmatic campaigns across an array of formats from Display to DOOH. The agency leverages the industry’s best Programmatic technologies to access behavioural and contextual data, allowing targeting to relevant users across the world’s premium content.
Creative
As a performance marketing creative agency, data is at the centre to build content that has insight behind it. Working with third-party platforms and brand analytics to gather an understanding of brand-consumer habits and lifestyles.
Staff are cared for and all benefit from the following:
- High degree of autonomy in roles that have potential to grow as the company grows
- 25 days’ holiday per annum plus bank holidays, with the option to buy an extra 5 days
- Workspace passes available each month
- £500 contribution to personal development / gym membership via 'Mind Body & Soul' initiative
- Contribution towards glasses, physio and more via our Medical Cash Plan
- Discounts on entertainment, shopping, food, fitness and free phone insurance via personal perkbox account
- Cycle to work scheme
- Core hours to suit lifestyle
- Family friendly policies to support working parents
- 3% Pension
- Free beers every Friday
- Free breakfast all week
- Quarterly socials
- Two month sabbatical at two and four years service
Current hiring priorities;
To apply for a live vacancy or to enquire about the business generally please use any of the methods listed below.
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